Using ePUB

How we make great ePubs

Making great ePubs is about attention to detail and not being the cheapest in town. There are two big voices in the ePub "noise-o-sphere" at the moment. Digitization outfits offering to do conversion cheaper and better, and trade book designers lamenting loosing typography and X-Y page layout. With these two themes dominating discussions, it is little wonder that the ePubs produced generally suck.

When you free yourself from both of these considerations, you can settle down and do some great e-content work. Digitization quality is a given requirement, e-books have much more going for them than page-like layout.

This post is about real information books not fiction and linear non-fiction which is somewhat pedestrian - compared to more information based content. This month alone we have processed e-books on the following subjects:

ePub-Print Simultaneous Design II

The first blog in this series introduced some of the challenges with designing for print and ePub at the same time. (The term Concurrent design has been changed to Simultaneous Design). This is a series of blogs that starts with a simple trade novel, and in future blogs adds value and moves on to  textbook style challenges and finally large scale remixable content creating multiple documents.

Here at Infogrid Pacific we regard ourselves as practitioners rather than prophets, and we work with the standards, delivery and fulfilment systems that are available, practical and real (no matter how much we are frustrated by their limitations).

E-books are here. So are devices - ADE, iPad, Nook, Kobo Mobi/Kindle and Googles yet to be announced mystery. Who knows what next year?

So is the larger concept of digital content.  People are accessing, purchasing and reading digital content. Digital content needs to be maintained as digital content and it needs digital content tools.  The biggest reason is money.